Joanne McDonald

Joanne McDonald is an award-winning broadcast executive with well over 20 years of experience in the Canadian media industry. As Citytv Saskatchewan’s General Manager and part of the Original Production team at Rogers Sports and Media, she is involved in all aspects of television from operations to programming. Starting at SCN (Saskatchewan Communications Network) when the world was 4:3, she and her team have helped bring hundreds of hours of independently produced content from Saskatchewan and beyond to screens and viewers around the world. She leads our provincial educational broadcaster with deep working knowledge in areas such as CRTC/regulatory compliance, funding agencies, curriculum content and partnerships, program development, production, acquisition, scheduling, traffic, and so on.

Joanne helps independent producers tell their stories from pitch to premiere, and all stops in between.

When she’s not running a TV station, you can find her volunteering for arts and cultural organizations. Her parents were proud that she received a Queens Platinum Jubilee Medal for her work in the community. At present, she is Co-Chair of the Yorkton Film Festival, and Past President and current board director for SaskCulture. She also gets to vote as a member of the Academy of Canadian Cinema & Television and belongs to Women in Communications and Technology. In the past, she was on the board of SMPIA and was a member of the Saskatchewan Arts Board’s Creative Industries Advisory Committee. In her other spare time, she likes to make jelly salads, pull weeds in the garden and- (of course) watch TV.